Tag: Case Study
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Zomato Case Study: A Masterclass in Digital Growth, Branding & Customer Love
If you’ve ever been too lazy to cook or just craved something good, chances are you’ve opened Zomato. It’s that go-to app most of us use when we’re hungry and want food fast. Over the years, it’s gone from a simple restaurant finder to one of the biggest food delivery platforms in India. But Zomato…
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Coca-Cola Case Study: Unpacking Its Iconic Marketing Strategy
Coca-Cola is everywhere. Whether you’re in India, the U.S., Europe, or even a small island somewhere, you’ll probably find a bottle of Coke. That’s how deep their global reach goes. But it’s not just about selling drinks. Coca-Cola has built an emotional connection with people. Over the years, it’s become a part of celebrations, traditions,…
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Amazon Case Study: Decoding Its Success
You’ve probably ordered from Amazon more times than you can count. But it’s wild to think it all started as a simple online bookstore run out of Jeff Bezos’ garage back in 1994. No warehouses, no Prime, no Alexa- just books and a bold idea. Fast forward to today, and Amazon isn’t just a store.…
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Starbucks Case Study: Marketing Strategy & Growth
When you think of Starbucks, you probably picture more than just a cup of coffee. For millions, it’s a space to work, unwind, or simply enjoy a comforting routine. Starbucks didn’t just sell coffee—it sold an experience, one that turned a common beverage into a premium lifestyle symbol. In this blog, we’ll dive into the…
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Netflix Case Study: Marketing Strategies and Tactics
How do you turn movie nights into a global habit—and make more than 300 million people feel like the story was written just for them? Netflix didn’t just ride the wave of change; it made the wave. What began as a DVD-by-mail service quietly dismantled an entire industry and reshaped how we watch, feel, and…