Tag: Red Ocean Strategy

  • Red Ocean Strategy: Competing in Crowded Markets

    Red Ocean Strategy: Competing in Crowded Markets

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    by

    Sakshi Jonwal
    in

    Ever feel like your business is swimming with sharks, all fighting for the same customers? That’s the Red Ocean Strategy in action. In today’s crowded marketplace, most companies battle in these bloody waters, competing fiercely for limited market share while watching their profits shrink. Despite the rise of innovative approaches, the Red Ocean Strategy remains…