Tag: CRM Automation Platforms
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CRM Automation Platforms: How to Automate Sales, Marketing, and Customer Workflows
Sales reps spend, on average, only 28% of their week actually selling. The rest goes to data entry, chasing follow-ups, logging calls, and updating pipelines manually. That stat, from Salesforce’s State of Sales report (2023), hasn’t shocked anyone in a sales team because they live it every day. CRM automation platforms exist to fix exactly…

