Tag: Consumer Behaviour

  • Consumer Buying Behaviour: Types, Process & Key Factors

    Consumer Buying Behaviour: Types, Process & Key Factors

    Have you ever stood in a supermarket aisle, staring blankly at three different brands of toothpaste, unsure which one to toss into your cart? Or maybe you’ve spent hours researching laptops online, reading reviews, watching YouTube unboxings, only to buy the one you felt right about? That, right there, is consumer buying behaviour in action.…