Young Urban Project - Practical Upskilling Courses

PRACTICAL PROGRAMS · TAUGHT BY PRACTITIONERS

Skills that get you promoted, not just certified.

Live cohorts and self-paced programs in Digital Marketing, Performance Marketing, Product Marketing, Product Management, Brand Management, and AI – for professionals in 20+ countries who need real skills, not more theory.

4.9/5

Average rating

200K+

Learners

20+

Countries

Career Transition

YUP S. No. 004821

Currently

Marketing Executive

12 Weeks Out

Head of Growth

Track

Performance Mktg

Format

Live Cohort

Cohort

Aug 2026

Boarding confirmedyoungurbanproject.com

DIGITAL MARKETING ·PERFORMANCE MARKETING ·PRODUCT MARKETING ·PRODUCT MANAGEMENT ·BRAND MANAGEMENT ·AI-MARKETING ·DIGITAL MARKETING ·PERFORMANCE MARKETING ·PRODUCT MARKETING ·PRODUCT MANAGEMENT ·BRAND MANAGEMENT ·AI-MARKETING ·

Our learners are working at companies like these:

AFTER THE COURSE ENDS

Outcomes, not vanity metrics.

XX%

of surveyed alumni got promoted or switched roles within 6 months

→ add survey figure

XX%

average reported salary increase after a live cohort program

→ add survey figure

XXXX+

learners placed via our private job board (cohort learners only)

→ add real figure

20+

countries our learners are logging in from

IndiaUSAUKUAE+16 more

WHAT YOU CAN LEARN

Six live programs. Pick your track.

Live Cohort · 10 Weeks · Popular

Performance Marketing

Mentors from Google, Microsoft, LinkedIn

View Program →

Live Cohort · 12 Weeks

Digital Marketing (with AI)

Mentors from Dentsu, Google, YUP

View Program →

Live Cohort · 8 Weeks

Product Marketing

Mentors from Clevertap, Microsoft, Swiggy

View Program →

Live Cohort · 6 Weeks

Brand Management

Mentors from Nykka, Asian Paints, ITC

View Program →

Hybrid Cohort · 4 Weeks

AI Marketing

Mentors from Google, United Airlines, YUP

View Program →

Live Cohort · 10 Weeks

Product Management

Mentors from Microsoft, Flipkart

View Program →

HOW IT WORKS

Three formats. Three completely different rhythms.

01Apply & get matchedWe place you in the right cohort based on your goal.

02Show up live, weeklyReal practitioners, real feedback, on a fixed schedule.

03Certificate + job boardFinish with proof, and access to cohort-only career support.

Your Cohort Schedule

WEEK 1

Foundations & goal-setting

WEEK 6

Live project review with mentor

WEEK 12

Certification + job board access

01Enroll instantlyNo batch, no waiting - start the moment you're ready.

02Learn at your own speedPause, rewind, binge a module in one sitting if you want.

03Certificate on completionFinish the modules, get your certificate - no deadline pressure.

⏵ Watch anytime

Advanced Meta Ads Course

Module 3 of 9No fixed schedule

01Register for one sessionPick a 3-hour workshop on a specific, focused skill.

02One live, focused sessionNo 12-week commitment - just the one thing you need.

03Certificate of attendanceA quick, real credential for a quick, real skill.

Single Session3 Hours

Amazon Advertising Kickstarter

No prior experience neededyoungurbanproject.com

Career support, built into every cohort.

Every live cohort program includes this. It’s not part of self-paced courses or workshops.

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Private job boardRoles shared only with active and alumni cohort learners.

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1-on-1 career guidanceBook a session with our team, on request.

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Resume makeoverA full review and rewrite, done by our team.

Private Job Board

Updated weekly

Brand Marketing Manager In-Office

Pepe Jeans Innerfashion

Bengaluru · 3-5 yrs

☆

Growth Lead In-Office

Atomberg

Mumbai · 6-8 yrs

☆

Assistant Brand Manager In-Office

mCaffeine

Mumbai · 2-3 yrs

☆

Performance Marketing Specialist In-Office

Xportel

Delhi · 3-6 yrs

🔒 13 more roles inside Unlocks with any live cohort

WHO’S TEACHING

Practitioners, not professors.

People who’ve actually built these careers – not just taught about them.

Puneet T

Founder, Young Urban Project

AI-Marketing Performance Digital

Rushabh L

Google Ads Business Manager (Ex), Google

Performance Marketing

Ashika A

Product Marketing Manager, Swiggy

Product Marketing

Abhishek P

Sr. Product Marketing Manager, Google

Product Marketing

Anusuya K

Go-To-Market Manager, Microsoft

Product Management

Mihir S

Growth Marketer, PeopleStrong

Performance Marketing

Neeladri S

Group Brand Manager, Aisan Paints

Brand Management

Shravan S

AI-Strategist, Google, IIM-A

AI-Marketing

Rushabh M

Product Manager, United Airlines

AI-Marketing

Akankshya M

Brand Manager, Nykka

AI-Marketing

Eva S

GM-Brand & Product Marketing, Lead School

Product MarketingBrand Management

WHAT LEARNERS SAY

Real feedback, from real cohorts

I am extremely impressed! The course content was top-notch, providing me with valuable insights and practical strategies.

Parth Pandya

Digital Marketing

Puneet has done a brilliant job taking care of the minute things. Amazing for beginner to advanced advertisers. Thank you.

Hari Om Manhar

Performance Marketing

Amazing courses. Would 10 on 10 recommend, whether you are a beginner or highly experienced. Would definitely help you do greater things!

Sanskriti Rathore

Digital Marketing

All classes were based on Real-Life Learning and we got to work on a Live Project with an FMCG Brand.

Shivangi Sharma

Digital Marketing

It was a comprehensive program that gave me end-to-end skills. I got to work on projects with iconic brands

Garima Sahani

Product Marketing

My experience with YUP was truly rewarding. What I enjoyed the most was the flexible format (live + self-paced), plus lifetime access. Sessions with seasoned experts made it practical and insightful.

Kunal Pandit

Growth Consulting

Incredibly insightful & well structured. Coming from a non-technical background, I appreciate how the course made complex AI concepts accessible. Loved the practical use cases!

Aarzoo Jamwal

AI Marketing

Excellent course that gives you the whole agency experience. There are numerous guidelines that help you build a sound thought process.

Neel Gugale

Digital Marketing

The course structure is in depth, and the teaching isn't just theoretical. Puneet explains things on his dashboards and gives valuable insights.

Neeranjan Londhe

Performance Marketing

One of the best online courses I have ever enrolled in. I have tried many others but this gave me more value than any other

Yuvraj Shah

Organic Marketing

This course taught be Customer Psychology, Sales Enablement, GTM in simple structured, and interactive manner. Thanks for helping me at every step.

Naina Kataria

Product Marketing

They(YUP) have done a great job. They are always there to guide you even beyond the course completion, which is rare in online courses.

Rohaan Shaikh

Digital Marketing

WHY YUP

Compare it yourself.

Typical Online Course

Young Urban Project

Who's teaching

✕ Someone who used to do the job

✓ Practitioners doing it right now

Feedback on your work

✕ None, or a generic quiz score

✓ Real feedback from a mentor

What you finish with

✕ A certificate, and that's it

✓ A certificate - plus job board access on cohorts

Community

✕ A forum no one checks

✓ An active learner community

Curriculum

✕ Recorded once, never touched again

✓ Updated as the field actually changes

Your Cohort Community

With Lifetime Access

COMMUNITY

You're never doing this alone.

As a part of the Cohort-based programs, you’re added to your batch’s private learner group – for questions, accountability, and the 2am “does this make sense” moments.

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Added from day oneNo searching for a link - you're in as soon as you enroll.

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Private to your batchNot a public group - just the people in your cohort.

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Real answers, not silencePeers and mentors actually respond.

NOT SURE YET?