What you will learn in this Free Digital Marketing Basics Course?
- Basic concepts of Digital Marketing
- What channel of Digital Marketing you should be an expert in
- What are the career options after learning Digital Marketing
- No previous knowledge required
- Suitable for everyone including Students, Beginners, Freshers, Working Professionals, Teachers, Businessmen.
The first course you need to understand Digital Marketing:
If you have been wanting to start learning Digital Marketing but couldn’t decide where to begin, this Free course is for you. This short course combines Video lectures along with Interactive Quizzes so that you can apply the knowledge that you have gained in realtime.
Unlike most courses, the content of this course is built in a way that even the beginners with no previous knowledge will be able to understand the concepts with no difficulty. The course is in commonly spoken Hinglish (Hindi) language. The simplicity of the language makes the video lectures even easier to understand.
This course starts from the absolute beginning and takes the learners through a journey of Digital marketing basics. It includes the following modules:
- Introduction to Digital Marketing – An introduction to the course.
- History of Digital Marketing – A story of how Digital Marketing came into existence and how it evolved.
- Channels of Digital Marketing
- Email Marketing – the power of email marketing and what it can be used for.
- Paid Search Advertising – How do Search Ads (Google Ads) work and how does the bidding happen.
- Display Advertising – How visual ads help in Awareness and sales
- Search Engine Optimization (SEO) – How a Search engine work and how does it help the websites get free traffic.
- Social Media Marketing – What goes into making a good Social Media Strategy.
- Career Options in Digital Marketing
By the end of this course, you will have a lot more clarity about the field of Digital Marketing and you will be able to Talk about this like a pro.
About the Instructor
The instructor for this course is a Digital Strategy expert who has worked on both the Agency Side and Brand Side to create Digital growth stories for dozens of Domestic and International brands. He leads Digital and Branding Strategy at a large BFSI corporate. He is also an entrepreneur, a TEDx Speaker, AIESEC YSF Speaker, and a visitng faculty with many B-Schools and Corporates.
He was named as Young Achiever – Digital, 50 Most Influential Strategy Leaders (twice), and has won many awards for his branding and digital campaigns.
What else do you get?
- Lifetime access to the course content
- Access to the Instructor for course related questions
The best part is, this is completely FREE OF COST!
So, What are you waiting for, Enrol right now and your success story starts today!
Module 1 - Introduction
In this module, the instructor sets stage for what to expect in the course and who can benefit from this. He also talks about how to best use this course.
Module 2 - History
Get to know what will you learn in this course and meet your instructor.
Module 3 - Channels of Digital Marketing
Module 4 - Careers